Julie D. Taylor, Hon. AIA
2014-2016 Public Director, AIA National Board of Directors
As Principal and Founder of Taylor & Company, Julie is personally involved with her clients. She focuses on image management, strategic media plans, and media relations. A creative industries professional since 1982, Julie’s career covers every aspect of communication: publicity, marketing, writing, consulting, and editing. Her close relationships with global media outlets ensure pitches are heard, and stories are placed.
Julie served on the National Board of The American Institute of Architects as 2014-2016 Public Director. For her commitment to the design industries, she was granted Honorary Membership from the AIA in 2018; she previously received Honorary AIA status from the Los Angeles Chapter. Julie is the only public relations professional given an Allied Professions Honor Award by AIA California.
Prior to founding Taylor & Company in1994, she was Director of Public Relations and Communications at Pacific Design Center, which recruited her for that position and relocated her from New York City, where she was a magazine editor for several years.
As an editorial veteran, Julie has first-hand knowledge of editors’ needs and processes. She is presently the West Coast Correspondent for ArchNewsNow.com and Editor of the Society of Architectural Historians/Southern California Chapter News. Julie has published countless magazine articles in trade, consumer, and business publications, and is the author of four books on residential and commercial design. National and international publications interview her on design and business topics.
She is a regular guest speaker for UCLA Graduate School of Architecture, University of Southern California, AIA/LA, Southern California Institute of Architecture, and Society for Marketing Professional Services. She maintains active memberships in AIA, SMPS, and Public Relations Society of America, among other professional, design, architecture, and creative associations.
Julie graduated from Northwestern University, Evanston, IL, with a BA in Art History.
Tom Morr brings editorial and PR expertise to Taylor & Company, which he joined in 2020. His career began in enthusiast magazine publishing and how-to do book editing for the entertainment industry.
Transitioning into PR more than 15 years ago, Tom enjoys collaborating with media on story ideas that authentically include clients. He has previously represented Hasselblad cameras, The Petersen Automotive Museum, Stefano Bemer footwear, and Jet Edge private aviation, among many others. Tom graduated Cum Laude with BAs in English and Music from the University of Redlands.
Outside of work, his interests include family, reading, hiking, and home improvement.
Assoc. Account Executive
James Juarez, conducts program research, develops organizational systems to assure the smooth operation of account activities, and contributes to successful implementation of publicity initiatives. James received his BA in Art History from UCLA, where he also worked in the marketing office before landing internships with the Los Angeles Times and Edward Cella Art & Architecture Gallery. His studies eventually led him to explore additional art programs abroad including Art & Modernism in Nice, France, and Creative Arts in Melbourne, Australia.
His previous experience — spanning museum, music, and fashion — includes retail operations coordinator and logistics associate at MOCA, creative director for The Bait Shop, and lead photographer for The Dreslyn.
Digital Media Manager
With a background in media design and production, Alea Ford joined Taylor & Company in 2017 as a Digital Media Coordinator. She organizes and maintains client files, image files, media lists, and distributions, and she archives media placements and manages all social media accounts. Prior to joining Taylor & Company, Alea’s previous media and communications experience included working in the education and marketing industries. She earned her BA in Telecommunications from Indiana University.
Besides media and communications, Alea’s interests are exploring greater Los Angeles and partaking in art and cultural events.
Caroline Schkolnick brings a background in various design-related fields, such as interior design, retail sales, and real estate marketing, to Taylor & Company, which she joined in 2014.
As Office Manager, her experience and organizing sense keeps the office running smoothly and efficiently. Caroline earned her Bachelor of Arts degree in Art History from Tulane University and attended UCLA Extension’s program in Interior Design.
She is most proud of her accomplishment as a mom to two beautiful daughters.
Nina Bye (1935 – 2021) managed the daily workings of the office and provided clients with placements, publication copies, and reprints. Her many years of administrative work contributed to Taylor & Company’s smooth-running office. She worked in the entertainment industry prior to joining Taylor & Company in 1999.